GTIN Changes are happening!
If you follow my blogs religiously, which is what I think you do (if you don't then why aren't you?...
We know why most internet marketing doesn’t work and what you can do about it
It's been plaguing me for a while and its becoming increasingly more alarming. Why do agencies keep failing their clients?...
Google Shopping: Merchant Centre Introduction
Google Merchant Centre is the entrance to your shopping empire! This is the place where you house your products to...
Are you getting your fair share of sales?
Why most online marketing doesn't work and what you can do about it Not everyone wants to become an internet...
Google Changes: GTIN Requirement
If you're checking your Merchant Centre today, you might notice a little message like this from Google about GTINs: Don't...
Basic Copywriting
If you have been undertaking or are thinking of doing Pay-Per-Click Advertising you will have probably figured that your Ad...
USP – What is your Unique Selling Point?
USP is a marketing acronym which is thrown about often these days. A USP is a Unique Selling Proposition or...
Economics of Paid Search
For a change I'm going to give you food for thought right off the bat with this blog post. Have...