Archive

We are now fully in the midst of the 2018 world cup. It is now approaching the end of the group stages and England actually look like they’ve got a fighting chance of holding on, we may even be in it for the win! (I know I know). Well the sun is shining, I am […]

This week Google has released a new feature to the AdWords Beta platform, called ‘Responsive Adverts’. This is the first major change to advert style since Expanded adverts were introduced in 2016. The new update allows AdWords users to expand their advertising potential— quite literally! Responsive adverts have presented the ability to include additional information […]

If you were to believe most digital agencies, then they would say they never lose clients and everybody loves their agency. Yet clients leave and move around more than most agencies would like to admit. So, why do clients leave? From my own experience, one of the main reasons we win clients is that we are specialists in E-commerce Marketing and were honest to […]

So, another week has gone by and we’ve just had our weekly team meeting. I know every business has them, (if you don’t then why not?) but, do you ardently stick to them? Now, I guarantee that at some point each and everyone one of your staff think “Oh no, not another team meeting”, however […]

The attribution modeling within your Adwords Interface has now been given a makeover to include Cross Device Activity to give marketers more insight into the relationship between mobile, tablet and desktop conversions. With this new feature we have have three sub categories of reporting to work with. Devices > this shows where the initial clicks […]

Breaking News!! Today we have found the first signs of the long awaited tablet bid adjustments in Google AdWords. We PPC Specialists have been waiting years for another opportunity to have better control over tablet bidding without employing long winded workarounds. They seem to be rolling these out very slowly as we have only seen […]

  In today’s world the terms ‘Search’ and ‘Google’ have become synonymous. Comparatively, Google’s main search engine competitor Bing is seldom taken seriously. Behind the scenes Bing is slowly but surely establishing itself in the search market. Today Bing is the second largest search engine in the United States whose search query volume has just […]

So on Monday the 15th December Click Convert’s senior Account Managers, Business Development Manager and I were invited to spend the day at Google’s HQ in Dublin, Ireland for a new business strategy meeting. Seeing a great opportunity to build our relationship further with Google we jumped at the chance (it had nothing at all […]

Click Convert has always been proud of the fact that we are industry leaders in the world of Google AdWords Management, Mentoring and Training. However these past few weeks we have been doing some training ourselves. As with all businesses we can’t afford to let the grass grow beneath our feet so we have been […]

Hurrah, Google just has released version a new version of the Google AdWords editor, its version 10.5. Perhaps you’re wondering why we seem so excited about the Google AdWords Editor.  There has been a massive whole in the Google AdWords world concerning the shopping campaigns. Simply put the new shopping campaigns could not be edited. Considering […]